Trust – The first requirement of doing business!
In order for ANY business to take place there has to be some level of trust. Trust must be established for a vendor to sell anything to a customer, for an accountant to prepare the taxes of a client, for an entrepreneur to raise $1 from an investor.
If you cannot establish TRUST then any business relationship is doomed. If you lose trust you need to stop everything and repair the situation and once trust is fully lost then the chance of a go forward relationship is largely lost as well.
Work to build it – work to keep it – if you do you will be able to maintain the relationships necessary to be successful.
Tags: business relationships, management, trust